What is IBM’s iconic one-word slogan, first introduced in 1911?
Think
Imagine
Create
Inspire
“Think” has been IBM’s iconic one-word slogan since 1911, when company leader Thomas J. Watson Sr. adopted it as a guiding principle for employees. The simple yet powerful word appeared on signs, notebooks, and office walls throughout the company, encouraging workers to solve problems thoughtfully and put customers first. Over the decades, “Think” became one of the most recognizable corporate slogans in history and inspired the names of IBM’s annual Think conference as well as Apple’s famous “Think Different” advertising campaign.
Correct Answer: Think