Trivia: What mononymous celebrity did ads for I Can’t Believe It’s Not Butter?
Cher
Fabio
Madonna
Bono
The correct answer is Fabio
So why is this answer correct? : Fabio is an actor and model — most famously for the covers of romance novels — who has worked as the spokesperson for I Can’t Believe It’s Not Butter! since the 1990s. Fabio is such a strong believer in the product that he claims to bring 25 to 30 tubs of the buttery spread to his family in Italy anytime he visits.